meet our md chris hogarth
What do you do at NSD Labels?
I look after the commercials, revenue and financials, and am heavily involved in the day to day. I haven’t been able to travel much since March 2020 like the rest of the world.
The team is around 50 strong over two shifts. I try and set the culture.
What are your credentials/past experience, for working in your position?
My career has been spent in print and packaging, I started as an estimator, moved into commercials and have worked in corrugated, litho, flexible and moulded fibre sectors before moving into labels with NSD.
What do you like about working at NSD Labels?
Making beautiful labels and seeing the reaction of our customers when they see their designs as finished labels. Mentoring and developing our staff to be agile and customer centric.
What is something customers in your industry are challenged with that you can help with /fix?
Sustainability. Customers want sustainable labels and the challenge for us and the industry in general is to develop products that meet their needs, don’t cost the earth, and comply with a sustainable agenda and policy.
What’s your background?
Glasgow born, I went to school and college there, I have worked in various locations around the EU, always in packaging or similar.
What are the values that drive you?
Integrity, honesty and the quest for operational excellence! Making it easy for customers to deal with us.
I like the Good Fast Cheap analogy; If a product is fast and cheap generally it is not good, if it is good and fast generally it is not cheap, if its good and cheap it’s probably not fast. My challenge every day is to make us be good fast and cheap (ish)
Podcasts: I like ‘Led By Donkeys’ who challenge the norm, Films, ‘The Blues Brothers’, The Great Escape, ‘Malcolm’ (an obscure but lovely Australian film), Music – I like far too much to list! I listen to everything from 1970’s to present.
What do you enjoy doing when you are not working?
Rugby, golf, walking, Labradors, the great outdoors
Contact Chris with all your Labelling and Packaging requirements;
Tel: +44 (0) 131 654 2800